Ketchips were the type of fad product that would catch your eye whilst traipsing around after your mum during the weekly Presto or Gateway shopping expedition. The high concept at work here was taking the humble chip and inserting tomato ketchup in the middle. As a feat of engineering brilliance it was up there with the Cadbury’s Crème Egg, however the appeal of the ketchip was not quite as enduring as that fondant delight.Indeed, the ketchip was not so much a chip, more a big, soggy potato croquette seemingly made up from a wad of Smash mixture and laced with a vinegary tomato type sauce that was the condiment equivalent of watery squash. Yet during an era in which high street culinary tastes were rapidly expanding, the ketchip seemed just as plausible a product as a prawn cocktail sandwich or even butterscotch Angel Delight.
