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Bric-a-Brac: E is for...

Everest windows

It's nippy out...Burly agricultural lummox Ted Moult became a minor celebrity after being crowned Brain of Britain, but it’s for his double-glazing commercials that he’s best remembered. Ted would go to fantastical lengths to demonstrate the effectiveness of ‘You only fit double glazing once, so fit the best’ Everest, fluttering a feather in front of his windows to exhibit the lack of draughtiness, before beckoning a noisy helicopter into his back garden to display their soundproofing qualities, and even swinging a demolition ball at them to illustrate their toughness. If all that didn’t get you on the trimphone to ask the operator for ‘Freefone Everest’ and installing some ‘Insulation for the Nation’, then nothing else could.

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