TV Cream

Bric-a-Brac: E is for...

Everest windows

It's nippy out...Burly agricultural lummox Ted Moult became a minor celebrity after being crowned Brain of Britain, but it’s for his double-glazing commercials that he’s best remembered. Ted would go to fantastical lengths to demonstrate the effectiveness of ‘You only fit double glazing once, so fit the best’ Everest, fluttering a feather in front of his windows to exhibit the lack of draughtiness, before beckoning a noisy helicopter into his back garden to display their soundproofing qualities, and even swinging a demolition ball at them to illustrate their toughness. If all that didn’t get you on the trimphone to ask the operator for ‘Freefone Everest’ and installing some ‘Insulation for the Nation’, then nothing else could.



  1. THX 1139

    May 5, 2019 at 9:57 am

    Poor old Ted. Also instructed the nation how to avoid foot and mouth disease. The Everest ad I remember was the one in the highest pub in Britain, which was permanently subjected to a howling gale that naturally the double glazing put paid to.

    There was also a Ted Moult joke after his passing that I won’t relate, partly because it’s bad taste, and partly because it’s very visual.

  2. Applemask

    April 27, 2020 at 11:52 am

    He didn’t win Brain of Britain, he went out in the first round. Still got famous off it though.

  3. Droogie

    April 28, 2020 at 1:10 pm

    I remember hm having the odd acting job too. ( He appears in the not very funny 80’s Handmade Films comedy Bullshot as a railway porter.) I also recall that when he took his own life, one of the reasons given was supposedly severs anxiety over his forthcoming appearance in the local pantomime. Poor Ted.

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